Accelerate Salesforce integrations in the Media Supply Chain with Flomenco WorkFlo

Accelerate Salesforce integrations in the Media Supply Chain with Flomenco WorkFlo

Written by
Ryan
Date published
July 10, 2024

Summary

Media Supply Chain is the end-to-end process of producing, managing, distributing, and monetizing media content. Media supply chains typically begin with title acquisition or origination and end with distribution and delivery. Salesforce often tracks acquisition targets, pre-greenlight content, and distribution deals; Rightsline tracks acquired and sold rights, " rights in" and " rights out"; and Fabric manages title metadata.

Integrating these critical systems and automating the sales and deal workflows they support significantly increases supply chain efficiency. These automated workflows ensure that sales teams have real-time information about titles and rights, enabling them to maximize revenue.

Achieving this automation is a complex task involving media domain-specific and software development knowledge. Typical integration projects require domain experts, developers, and project managers to communicate well to achieve the desired outcome. These projects often run for three to nine months and incur costs greater than $100k.

Flomenco WorkFlo simplifies integration and automation, empowering media supply chain operators and unlocking sales insights. Flomenco's no-code platform, pre-built nodes for critical media supply chain systems like Salesforce, Rightsline, and Fabric, and ready-made templates reduce integration time by an estimated 60% and costs by an estimated 25% for customers.

Flomenco WorkFlo

Flomenco WorkFlo is a no-code integration and automation platform that is purpose-built for media and entertainment. Customers building supply chain automation with WorkFlo achieve results:

🏎️

Faster

Workflows are not just created; they are efficiently built in days, not months, with configuration, not code.

💰

Cheaper

Flomenco's pre-built nodes require no development, significantly reducing initial and ongoing maintenance costs.

😀

Simpler

With Flomenco, you can quickly and easily see the status of your workflows in the visual no-code canvas, providing a clear view of your operations.

Workflows in Flomenco WorkFlo are composed of connected Nodes – pre-built integrations to media-specific systems like Rightsline and Fabric and Software-as-a-Service (SaaS) applications like Salesforce. Each node in Flomenco enables many actions, including creating and updating data in the system it represents.

Flomenco WorkFlo enables rapid integration and automation between systems.
Flomenco WorkFlo enables rapid integration and automation between systems.

Flomenco WorkFlo Salesforce Node

Flomenco WorkFlo has a pre-built node for Salesforce, enabling instant connectivity to a Salesforce instance. No API integration development work is required. Connectivity in minutes, not months!

Over 60 Salesforce actions are currently available in Flomenco WorkFlo.
Over 60 Salesforce actions are currently available in Flomenco WorkFlo.

Flomenco provides Salesforce nodes for creating, updating, listing, searching, and deleting Account, Attachment, Case, Contact, Document, Flow, Lead, Opportunity, Task, User, and Custom Object types.

Flomenco WorkFlo Templates

Standard media supply chain workflows involving Salesforce, Rightsline, and Fabric include:

  • Planning in Salesforce through Acquisition in Rightsline
  • Metadata enrichment in Fabric feeding key metadata to Rightsline and Salesforce
  • Salesforce Opportunity updates creating and updating Deals in Rightsline
  • Deal status changes in Rightsline updating Opportunities in Salesforce

Flomenco provides ready-made WorkFlo Templates for these and other typical workflows to jumpstart workflow creation. Templates include the media system, business logic, and data transformation nodes. Templates further accelerate workflow implementation time and provide the benefit of best practices for workflow configuration and data mapping insights the Flomenco team has gained over years of integration and development work with these systems.

WorkFlo Template for Creating or Updating Rightsline Deals every hour based on Opportunities in Salesforce and Updating users via Slack.
WorkFlo Template for Creating or Updating Rightsline Deals every hour based on Opportunities in Salesforce and Updating users via Slack.

Conclusion

Flomenco WorkFlo's no-code workflow integration and automation capabilities, pre-built nodes for Salesforce, Rightsline, and Fabric, and ready-made workflow templates help media supply chain operators improve efficiency and optimize sales and deal processes.

To save time and money on your next media supply chain initiative Contact Flomenco today!

Salesforce

Salesforce is a leading customer relationship management (CRM) platform providing comprehensive solutions for managing customer data, streamlining operations, and enhancing collaboration. Salesforce's tools enable companies to optimize content distribution, track audience engagement, and drive targeted marketing campaigns.

By integrating various data sources and automating workflows, Salesforce helps media organizations improve efficiency, make data-driven decisions, and deliver personalized experiences to their audiences.

Rightsline

Rightsline is a comprehensive rights management platform designed to help media companies manage and track their intellectual property rights and licenses. Organizations use it to streamline the complex rights management process, which includes monitoring ownership, managing contracts, and ensuring proper usage and compliance.

Fabric

Fabric Data provides advanced data solutions for the entertainment industry, focusing on title catalog and metadata management for TV shows, movies, and games. They offer automated metadata enrichment and comprehensive reporting tools. Their services enhance content discovery, engagement, and customer retention through high-quality video, imagery, and editorial metadata.